Unlabeled

Watch your store disappear, the way a blind shopper meets it.

Listen to your store

Every line below is what a screen reader says out loud on an ordinary shop. Nothing added, nothing hidden.

your store, read in tab order

Dead ends: 4

01Skip to content

02image.dead end

03link.dead end

04Everyday tote

05image.dead end

06Choose size. Small, medium, large.

07button.dead end

  1. Skip to content
  2. image. (dead end: nothing tells a shopper what this is)
  3. link. (dead end: nothing tells a shopper what this is)
  4. Everyday tote
  5. image. (dead end: nothing tells a shopper what this is)
  6. Choose size. Small, medium, large.
  7. button. (dead end: nothing tells a shopper what this is)

That’s your Add to cart.

A drawing of a shop, not a real one.

what it costs

free

Listen

Paste any store’s address and hear it read in tab order, every dead end counted. No account, no email, no card.

$299

Store Audit

We read your money pages — home, collection, product, cart, checkout, account, contact — against WCAG 2.2 AA and EN 301 549, and order the findings by what blocks a purchase. Paid once.

If it finds nothing that stops a shopper buying, you pay nothing.

what we will never say

We will never call your store compliant.

No badge, no seal, no certificate. The FTC finalised a $1M order against the best-known overlay vendor in April 2025, over the claim that its code could make any site accessible.

22.6% of the accessibility suits filed in the first half of 2025 hit stores that already had an overlay installed.

Every audit ends with what we could not hear: the part an automated pass cannot judge, and where you still need a human with a real screen reader.